Every metric, and not one answer.

Marketing software shows everything it can measure, which leaves the user hunting for the one number they came for. More charts is not more insight. Usually it's the opposite.

  • Your product
  • Your reporting
  • Your campaign setup
  • Our senior designers
  • The one answer first
  • Shorter campaign setup
  • Designed charts
  • Explainable reporting

Numbers we'll stand behind on the call.

  • Best AppDesign Award for RAWW, 2023
  • 150+products shipped since 2015
  • 4.9on Clutch, from verified reviews

What we find

The export button is the tell.

  • Users export to a spreadsheet to do the actual analysis.
  • Campaign setup drags on and people quit halfway.
  • Your differentiator is buried where nobody finds it.
  • Attribution is the whole pitch and nobody understands the screen.

What you get

One question per screen.

We watch someone open the product and see what they look for first. That's the question the screen has to answer, and there's usually only one. We put the answer above everything else, explained, then cut campaign setup down to the parts that genuinely vary, which is fewer than anyone expects.

  • Name the one question each screen has to answer
  • Put the answer first, explained, above the detail
  • Cut campaign setup down to what actually varies
  • Design the charts rather than plotting them
  • Make reporting explainable to somebody's boss
  • Handle agency and multi-workspace modes

Clients

Founders and product leads hire us when their product works but doesn't look it yet.

  • “I'm impressed by Precious' attention to detail and ability to grasp complex user flows and problems we're trying to solve.”
    Nick MerrittHead of Product & Design, ITRVLRead on Clutch
  • “We're a conversational AI platform. Precious understood our complex design requirements well. They moved fast without compromising quality. They were able to dive in quickly to understand our needs, goals, and complex requirements. They were communicative, friendly, and always available. Their understanding and high-quality design are truly exceptional.”
    Ramesh BalanFounder & CEO, Vericora AI
  • “I was impressed by their talent in animation, and also their work style.”
    Omeed ShamsCo-founder, Lumin Fitness
  • “I'm excited and plan on working with Precious for as long as possible.”
    Travis JonsenCo-founder & Director of Customer Success, Pilot
  • “They delivered on and checked every box for us.”
    Anthony WilliamsFounder & CEO, ConnectED AthleticsRead on Clutch

How it runs

Find the question, answer it, layer the rest, shorten the build.

  1. Find the question

    Watch someone open it and see what they hunt for.

  2. Answer it first

    The primary number, above everything, explained.

  3. Layer the rest

    Depth on demand, never in the way.

  4. Shorten the build

    Setup cut to what actually varies.

Your project brief

Fix anything we got wrong.

The problem

Who it's for

Where it is now

First version

The AI part

Timeline

Rough budget

Optional. It helps us suggest the right size of first step.

What we'd ask you

    Need an NDA first? Say so in your email and we will sign yours before the call.

    You get a private link to this brief to share with your team.