Everyone has a theory. Nobody has watched.

Your team has several explanations for why activation is bad and they contradict each other. An audit replaces the argument with a recording of someone failing.

  • Your product
  • Your analytics
  • Session replay
  • Your users
  • Our senior designers
  • Recordings
  • Ranked findings
  • A sized fix
  • Redesigned screens

Numbers we'll stand behind on the call.

  • ~40%less design debt across 90+ brands
  • 150+products shipped since 2015
  • 4.9on Clutch, from verified reviews

What we find

This is usually the week before a quarter gets committed.

  • Activation is bad and nobody agrees why.
  • Churn is up and the exit survey says nothing useful.
  • Support tickets cluster somewhere and nobody has looked at where.
  • A redesign is about to start that nobody has justified.

What you get

Real users, one ranked list.

We watch people who match your users try to do the thing your product is for. Then we check what we saw against your funnel and your numbers. You get findings ranked by cost with a sized fix on each one, so it lands in the backlog instead of a drive.

  • Watch real users fail, recorded and shared with you
  • Check what we saw against your funnel and your numbers
  • Rank every finding by what it costs, not by severity
  • Size a specific fix against each one
  • Redesign the worst screens outright
  • Walk your team through it, and leave the recordings

Products we untangled.

Clients

Founders and product leads hire us when their product works but doesn't look it yet.

  • “I'm impressed by Precious' attention to detail and ability to grasp complex user flows and problems we're trying to solve.”
    Nick MerrittHead of Product & Design, ITRVLRead on Clutch
  • “We're a conversational AI platform. Precious understood our complex design requirements well. They moved fast without compromising quality. They were able to dive in quickly to understand our needs, goals, and complex requirements. They were communicative, friendly, and always available. Their understanding and high-quality design are truly exceptional.”
    Ramesh BalanFounder & CEO, Vericora AI
  • “I was impressed by their talent in animation, and also their work style.”
    Omeed ShamsCo-founder, Lumin Fitness
  • “I'm excited and plan on working with Precious for as long as possible.”
    Travis JonsenCo-founder & Director of Customer Success, Pilot
  • “They delivered on and checked every box for us.”
    Anthony WilliamsFounder & CEO, ConnectED AthleticsRead on Clutch

How it runs

Access, watch, price, hand over.

  1. Get access

    Product, analytics, replay, and who your users actually are.

  2. Watch them fail

    Real sessions, no script.

  3. Price it

    Each finding against the number it moves.

  4. Hand it over

    A ranked backlog and the recordings. Not a PDF.

Questions

What founders ask first.

Who do you watch?

People who match your real users, trying to do the thing your product is for. No script, and you keep every recording.

What do we get at the end?

A backlog ranked by what each finding costs you, with a sized fix on every item, the worst screens redesigned, and a walkthrough with your team. Not a PDF.

What do you need from us?

Access to the product, your analytics and session replay, and a clear picture of who your users actually are.

Have questions? Ask AI

Opens a new chat with context about us loaded. Ask anything.

Your project brief

Fix anything we got wrong.

The problem

Who it's for

Where it is now

First version

The AI part

Timeline

Rough budget

Optional. It helps us suggest the right size of first step.

What we'd ask you

    Need an NDA first? Say so in your email and we will sign yours before the call.

    You get a private link to this brief to share with your team.