Proof
See all the work →
Every screen is the residue of an argument nobody finished. We finish them, then rebuild around the answers, without breaking what already works.
It was built by engineers, solid underneath, packed with features, but the interface is a maze. Nothing's obvious. Demos need a narrator. Trials go quiet on day two, and you lose deals to a worse product that looks easier.
We untangle it. Same product, same engineers, same data. Clear flows, a system your team can build from, and motion that makes it feel finished.
Precious is a product design studio in Austin, Texas. Product redesign means we take a live product that looks rough, confuses users, or is losing deals, and redesign the UX, UI, and motion around what people actually do, without breaking what already works. Working screens every week, from $4,500 a month, month to month. For funded B2B SaaS and AI startups.
Sales demos convert because a human is narrating. Self-serve doesn't.
People sign up, look around, and never reach the thing you built.
Every new feature made the product heavier than the last one.
You lose deals to a worse product that looks easier.
revenue added by a conversion-driven redesign
QBEbrands moved onto one design system, with less debt and faster governance
Endeavor Business Mediausers we watch fail before anything gets designed. They stop in the same three places, they always do.
Every redesignWorking screens, in your Figma, sequenced with your roadmap.
See the work →We watch five of your users fail, price each failure against the number it moves, and start with the three flows that decide whether somebody activates. Everything else gets sequenced behind them, so your team ships screen by screen instead of holding a big-bang release. You see working screens every week.
No script. They stop in the same three places, they always do. We record it and share it with you the same day.
Against the number it moves: activation, retention, a closed deal. So we work in the right order, not the loudest one.
Architecture before pixels. A better-looking maze is still a maze. Navigation, hierarchy and the model of the product get settled first.
Sequenced with your roadmap, one flow at a time, with design QA on every release until the build matches the file.
Nothing gets designed here until we've watched five of your users fail at it.
Opinions are cheap and everybody has one. A recording of a customer giving up ends the argument in about four minutes.
Pick the screen that's costing you the most. We redesign it in five working days, free, no contract. You keep the file whether or not we carry on.
Send me the screenOne screen per company. We take three of these a month, so tell us early if your date is tight.
No. We fix the architecture first, then rebuild flow by flow and ship in slices sequenced with your roadmap. Nothing goes live as a big-bang release, and every slice is re-tested with new users after it ships.
The three flows that decide activation are usually rebuilt inside the first two months. The rest is sequenced behind them at your roadmap's pace. You see working screens every week from week one, so there is no waiting for a reveal.
No. We work inside your Figma and your release cycle. Your engineers keep shipping; we slot redesigned flows in alongside, with design QA on each release until the build matches the file.
From $4,500 a month, month to month, no lock-in. The first sprint is guaranteed: two weeks on one surface, and if it doesn't land you don't pay. Or start smaller with one free screen.
Yes. Motion and UI ship as working front-end code your engineers can merge, plus one component library they work from. Not just Figma files and a prayer.
Twenty minutes with the founders. Walk us through the product and we'll tell you where we'd expect people to give up.
